marketing

Selling Electric Cars vs. ICE Cars in Nepal

A Modern Approach Using Social Marketing Platforms! The automotive market in Nepal is undergoing a significant transformation as electric vehicles (EVs) gain traction alongside traditional Internal Combustion Engine (ICE) cars. Selling these two types of vehicles requires distinct approaches due to differences in consumer preferences, infrastructure and market dynamics. ICE cars appeal to buyers seeking …

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Challenges, Opportunities and Paradigm Shift in Sales

Sales patterns in the Nepali market are evolving as companies prioritize digitization and technology, transitioning fromstrategies for improved revenue and customer engagement. the HRM Over the past four years, Dabur Nepal has undergone a significant transformation by establishing its own sales database. The consumer goods company has recognized the crucial role of data in business …

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